Privacy

Cookie Policy

How essential preference storage and optional analytics are used on valentadvisory.ca.

Effective July 9, 2026

Your choice

Optional analytics stay off until you choose otherwise.

Essential storage is used only to remember your preference. Google Analytics and Microsoft Clarity are enabled after you accept analytics and remain disabled when you select essential only.

Essential preference storage

Always active

A small local storage value remembers whether you accepted or declined optional analytics. This is required to respect your privacy choice and is not used for advertising or profiling.

Typical identifier or status

valent_cookie_consent

Google Analytics

Optional

Google Analytics helps Valent Advisory understand aggregate website traffic, page views, referral sources, device categories, and navigation patterns so content and usability can be improved.

Typical identifier or status

Enabled only after analytics consent

Microsoft Clarity

Optional

Microsoft Clarity helps identify usability patterns through aggregated interaction data such as clicks, scrolling, navigation, and session replay. It is used to improve the website experience and is enabled only with consent.

Typical identifier or status

Enabled only after analytics consent

Third-party services

External websites have their own cookie practices.

Links to Calendly, LinkedIn, or other external services take you to websites operated by third parties. Those services may use cookies or similar technologies under their own policies and controls.

You can also manage or delete cookies through your browser settings. Blocking or clearing browser storage may cause the privacy banner to appear again because the site will no longer remember your preference.

Questions about this policy can be sent to matt@valentadvisory.ca.